This article explores the history of milk consumption in Japan, its benefits for children, the types of milk commonly consumed by them, the popularity and availability of milk in Japan, factors affecting the consumption of milk in Japan, and current trends in milk consumption among Japanese children. It is seen that traditional cow's-milk still remains popular amongst Japanese children but there has been an increasing trend towards alternative forms such as soymilk and goat's-milk due to changing tastes amongst younger generations, availability & cost considerations, health concerns over hormones/antibiotics used during production processes etc.