This article explores the history of fruit in Japan, popular fruits today, unique Japanese fruits, seasonal fruits and how to enjoy fruit in Japan. Fruit has been an important part of the Japanese diet for centuries and is associated with good luck at New Year's celebrations. Popular fruits include apples, oranges, melons, grapes, strawberries, peaches and pears. Unique Japanese fruits include Yubari King Melon from Hokkaido Island and Shinano Sweet Potato from Nagano Prefecture. There are many ways to enjoy fruit while visiting or living in Japan such as visiting local markets & farms or attending seasonal fruit festivals.